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#441 Take Me With You

Friday Ship #441 | May 2nd, 2025

Silhouette, person caring briefcase with Parabol logo on it

This week we learned that at least 8% of our users are individuals who have taken Parabol to their next job.

Over the past several years, we’ve worked hard to build a data infrastructure that allows us to answer important business questions such as, “where do our users come from?” or, “how are they using our product?”

This week, our Data Architect Runhe “Bruce” Tian ran an analysis to determine approximately how many of our users are bringing us from job to job. We were surprised to learn that at least 8% of the users registered with Parabol are “good” duplicates – meaning that their metadata (such as their Google Analytics identifier which identifies their browser) suggests that they are the same individual signing up for Parabol twice.

In part, our curiosity was piqued to answer this question after anecdotally noting just how many of our customer/champions are repeat customer champions. It’s common for us to get an inbound email to the effect of, “Hi Parabol, I’ve recently changed jobs from X to Y and would like to make sure my new team has access to Parabol too.”

We’re honored and proud to have built something that people find so valuable that they want to take it with them, and share with others.

Metrics

Parabol weekly metrics, graphs, May 2, 2025

While we saw a slight decrease in MAU this week, platform activity was up week over week. We’re looking to grow Weekly Meetings ran to be sustained over 3k/week once again.

This week we…

met with our partners at the US Department of Defense, Platform One in San Antonio. We met with them to discuss future planning and product expansion. While were were there, Jordan (CEO) and Bobby (Director of Public Sector) took in Fiesta:

Jordan and Bobby at Fiesta, San Antonio

began working in a new sales structure, with dedicated resources to Customer Success. We’re hopeful that focusing on customer success will lead to more of our best accounts getting more out of Parabol.

shaped up mid- and long-range ideas. Terry Acker (Head of Design) spent this week shaping up design thinking for how our upcoming Pages experience will weave into the overall product experience. Jordan took time to redraft data architectural designs for “build-as-you-go” meetings.

Next week we’ll…

…continue Product Shape-Up Cycle 8, week 2 of 6. Our implementation goals are focused on cleaning up some high-priority bugs, releasing sub-pages, and shaving some commonly reported frictions.


Have feedback? See something that you like or something you think could be better? Please write to us.

Jordan Husney

Jordan Husney

Jordan leads Parabol’s business development strategy and engineering practice. He was previously a Director at Undercurrent, where he advised C-Suite teams of Fortune 100 organizations on the future of work. Jordan has an engineering background, holding several patents in distributed systems and wireless technology. Jordan lives and works in Los Angeles, CA.

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